How pre-sales revolutionize the sales experience

This is a podcast episode titled, How pre-sales revolutionize the sales experience. The summary for this episode is: <p>Let’s face it. There are a lot of myths and misconceptions about the importance of pre-sales. Do we need it, or do we not? Is it important, or is it insignificant?</p><p><br></p><p>What if we told you that companies with solid pre-sales capabilities consistently achieve 40-50% win rates in new business and 80-90% in renewal business?</p><p><br></p><p>So, what's the secret to a solid pre-sales process?&nbsp;</p><p><br></p><p>Our guest, Adam Freeman, Buyer Enablement Director at The Access Group, explores the misguided beliefs around pre-sales. Through the conversation, he reveals how pre-sales can be the deciding factor in turning indecisive prospects into enthusiastic customers. Additionally, Adam explores how he finessed the pre-sales process at The Access Group and how it led the company to success.</p><p><br></p><p><br></p><p>Resources: <a href="https://www.linkedin.com/pulse/what-pre-sales-patrick-mutabazi/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2><br></h2>