Understanding both sides of the coin: how to approach product-market fit

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This is a podcast episode titled, Understanding both sides of the coin: how to approach product-market fit. The summary for this episode is: <p>Previous CRO of Hubspot and founder of Stage2Capital, Mark Roberge discusses the importance of go-to-market strategy and understanding your buyer’s journey. We explore why most start ups fail, and what to do about it.</p>

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Previous CRO of Hubspot and founder of Stage2Capital, Mark Roberge discusses the importance of go-to-market strategy and understanding your buyer’s journey. We explore why most start ups fail, and what to do about it.