Don’t be a Yes Person—Ask “why” to qualify leads

This is a podcast episode titled, Don’t be a Yes Person—Ask “why” to qualify leads. The summary for this episode is: <p>Building relationships with experienced sales reps is key to enablement.&nbsp;</p><p><br></p><p>In turn, when reps feel that investment in their role, they will create a more consistent customer journey, leading to more revenue.</p><p>How's that for an easy formula to follow?</p><p><br></p><p>@Devon McDermott, Head of Enablement at @Dandy and a razzle-dazzle enablement leader with a proven track record enabling colleagues, clients, and partners, sat down with us to share the efficiency of leaders highlighting their reps and serving from the back row themselves.</p><p><br></p><p>Devon's insights will improve your strategy, efficiency, and growth, regardless of your enabling experience.</p><p><br></p><p>Resources: <a href="https://www.forrester.com/blogs/use-science-to-improve-sales-productivity/" rel="noopener noreferrer" target="_blank">Forrester</a> &amp; <a href="https://www.linkedin.com/pulse/chatbots-ai-future-customer-interaction-brainerhub-solutions/?trk=article-ssr-frontend-pulse_more-articles_related-content-card" rel="noopener noreferrer" target="_blank">Gartner</a></p><p><br></p>